Navigating the Decline in Individual Giving: A New Path for Nonprofit Funding

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Fundraising has never been a walk in the park, and recent data signals a rougher road ahead. A decline in individual contributions is forcing us to rethink our strategies.

The Decline in Individual Donations

Personal contributions have always been crucial to nonprofit revenue. But the latest reports show a 6.4% decline in this sector. When adjusted for inflation, that loss skyrockets to 13.4%. This is happening while overall philanthropic giving is also shrinking.

Other Sources Aren’t Filling the Gap

Although giving from foundations, bequests, and corporations rose nominally, those gains evaporate when factoring in inflation. With individual donations constituting 64% of total contributions, this trend is alarming.

Why This Matters for Nonprofits

The change in giving patterns is not just statistical noise. It’s a red flag for organizations that rely heavily on individual donations. This funding instability puts missions and programs at risk.

Time for a Strategy Pivot

The data is clear: reliance on individual donors is increasingly precarious. Now is the time to diversify income streams. Options such as earned income and grants are becoming not just advisable, but essential for long-term sustainability.

Take Action

Navigating this tough fundraising environment demands fresh approaches. If you’re ready to adapt and innovate, consider attending our upcoming Resource Development Workshop. We’ll delve into Earned Income funding models to help your organization become more financially resilient. https://tinyurl.com/3dh7ent9

Source: Giving USA Donations Drop Below $500B in 2022.