FairWarning, a Pasadena non-profit, is an investigative news organization that provides tough watchdog reporting as a non-partisan, non-ideological public service. Focusing on public health, consumer and environmental issues they give priority to health and safety investigations that have the potential to save readers from devastating injury or death. Jericho Road stepped in with volunteer Cheryle Miyao-Quock when FairWarning asked for assistance updating a digital marketing plan. Cheryle’s extensive experience in strategic project management and marketing enabled her to provide FairWarning with a digital marketing plan that will broaden their social media presence and significantly increase their reach, impact and visibility locally and across the nation.